After a closer look at the second hand market we realized that it isn't sustainable. When people hand in their items, get money in return and spends them on fast fashion, second hand unintentionally supports an unsustainable industry. We figured that we could convert Sellpy's business value to a new digital currency, that can only be earned and spent within second hand fashion. That would close the market and make second hand sustainable for real. Other second hand companies could potentially use this currency as well in a united market.